Our name, “Genealogy”, comes from our mission as a business - It is our goal for each of our customers to always feel comfortable in her “genes” and truly love who she is. Our qualified, experienced buyers have looked to bring you timeless, one-of-a-kind pieces that will remain in your wardrobe for years to come. We see these pieces as fashion “treasures” to one day be discovered in your closet by future generations. We are here for the long haul and we want generations to come to find themselves bringing in their daughters to find that special dress just like they did.

Our store is a true all-inclusive boutique with its own unique blend of designers and companies offering clothing for every occasion. We strive to make high fashion more accessible to our shoppers, catering to ladies of all ages, shapes, budgets, and styles. We are dedicated to bringing you the most fashionable clothing, designer denim, in sizes 0-34 to fit every body, and premium accessories out there. All of our merchandise is thoroughly looked over for flaws. We offer each client a personal shopping experience with one of our incredibly knowledgeable stylists. We pride our store to be well organized, a variety of sizes, and the best and most unique selection in all if the southeast! If you’re not a local, we will be happy to ship clothing and dresses anywhere in the U.S. Please contact us for shipping details and pricing.

At Genealogy Boutique and Formals, we guarantee to have a formal wear or Prom dress that will make you look beautiful and feel like a million dollars for your special night. We accommodate every figure by carrying formalwear in sizes 0-32. We register every single Prom and pageant dress to make sure that no two people buy the same dress for the same event at our store. We get new shipments of clothing in every month, so if you can’t find what you’re looking for, check back with us and we’ll be sure to have something that suits your style.